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The top boxing promoters: Where does Jake Paul’s MVP rank?
The top boxing promoters: Where does Jake Paul’s MVP rank?
Boxing isn’t just about what happens inside the ropes. The real power often sits behind the scenes — with the promoters who make the fights happen, build the hype, and drive the business side. From legendary figures like Bob Arum to modern disruptors like Jake Paul, the promoter’s role have never been more important — or more competitive.
Where does Jake Paul’s MVP rank among the top promoters?
The established heavyweights of promotion
When you talk about the top boxing promoters, a few names instantly stand out. Eddie Hearn’s Matchroom Boxing, Bob Arum’s Top Rank, and Frank Warren’s Queensberry Promotions have been the backbone of the sport for decades. These organizations have deep rosters of world champions, long-standing TV and streaming deals, and strong relationships with major boxing commissions and sanctioning bodies.
They’re the reason big fights like Fury vs. Usyk or Canelo vs Crawford happen. These promoters have the resources, influence, and experience to navigate boxing’s complex politics — and they continue to dominate the sport’s global scene.
The rise of Jake Paul and Most Valuable Promotions
Jake Paul may have started as a YouTuber, but he’s now a serious force in boxing promotion. In 2021, he and business partner Nakisa Bidarian launched Most Valuable Promotions with the goal of shaking up how boxing operates.
MVP’s early signing of Amanda Serrano, one of the best pound-for-pound female boxers in the world, sent a message — they weren’t just here for gimmicks or influencer fights. They were serious about building fighters and delivering legitimate boxing events.
The company’s approach is different from the old-school promoters. MVP leans on social media reach, digital storytelling, and influencer marketing to sell fights. Instead of relying solely on pay-per-view, they use streaming platforms, viral content, and fan engagement to drive attention. Their dedication to female boxing is to be admired, signing a plethora of the world’s best fighters.
Where does MVP rank among the best?
So, where does MVP sit in the current landscape? Realistically, it’s not yet in the top three — that tier still belongs to Matchroom, Queensberry, and Top Rank (before the broadcasting debacle). But MVP has already broken into the top ten, which is a big deal for a promotion that’s only a few years old. This growth is down to Paul’s own pro career, and his Most Valuable Prospects cards, alongside the three Katie Taylor vs Amanda Serrano fights.
Think of it this way: MVP is currently putting on better cards than Golden Boy. The experience between the two is like night and day, with Goldenboy led by Oscar De La Hoya and Bernard Hopkins. However, the digital influence and innovation from MVP has seen them grow rapidly and arguably pass Golden Boy.
How MVP impacts the broader boxing world
New-age promoters like MVP also have a ripple effect beyond the ring. Their marketing-driven events influence betting lines and engagement across gambling websites, where oddsmakers track fight records, popularity, and sentiment for the boxers. The combination of influencer energy and legitimate competition has opened up a new layer of fan interest — and wagering activity — that traditional boxing rarely experienced.
The bottom line
Looking at today’s promoters, MVP comfortably sits in tier 2, behind the historical giants of the sports, but with the drive they show, it appears they are determined to overhaul the big boys sooner or later.
Tier 1: Matchroom Boxing, Top Rank, Queensberry Promotions
Tier 2: MVP, Golden Boy
Tier 3: Regional and up-and-coming promoters across the globe.
Jake Paul and Nakisa Bidarian have proven that shrewd moves combined with bravery can take a boxing promotional company a long way. Give it a few more years, and it feels MVP could be sitting at the top table of boxing promoters.
Freelance Writer and Digital Marketer, spending most of his time waiting for Andy Cruz to win a world title. Also watches YouTube videos of Lennox Lewis fights on a daily basis.
